988 crisis line/suicide prevention

Every day, 132 people are lost to suicide. 22 of them are veterans.

This collection exists to change that. Each piece of 988 gear is a visible reminder that help is always available—that someone is ready to listen, 24/7, at the 988 Suicide & Crisis Lifeline. Wearing it starts conversations. It breaks stigma. It saves lives.

When you buy from this collection, you're not just getting premium apparel—you're becoming part of a mission to make suicide a thing of the past. Every hoodie, shirt, and jacket is a beacon for those in crisis and a signal of solidarity for those who've served.

Why this matters:

  • Raises awareness of the 988 Lifeline for veterans and civilians in crisis
  • Sparks life-saving conversations in everyday moments
  • Supports a veteran-owned mission to end veteran suicide

The details:

  • Veteran owned, operated, and designed in-house
  • 100% original designs with a premium tactical aesthetic
  • Printed and shipped from the USA
  • Made to order with care

Other pieces in this collection celebrate resilience, humor, and the will to live fully and laugh often. Because hope and healing come in many forms.

Thank you for standing with us.
— AirPig